WEB CONTENT

Posted on August 19th, 2008 in SEO IDEAS by RAVI TOM

Everyone says that content is king but I felt content really is a monarch. Even though, you followed all the seo rules precisely yet if your website content is not making any sense on readers, I don’t think your website will be even in 1st page of search result. Just remember, the content is what matters the most, it is like the blood stream of the web page.

Consider the following points while moving to content part: -

  • Search engines always like fresh content

    • What do we do to get fresh content? I suggest you, create a new page for blogs on your website just like “www.ravitom.com/blogs” and post some fresh and valuable articles there frequently. Next trick is leaving an area for news in home page and update it once in a week. You may wonder about benefit of this. Let me explain. Fresh contents are just like welcome board. It informs the search engines about new content and inviting engine to crawl the page, so if you have fresh content on your page, I am sure your page will be in top of index for few days.

  • Content should be useful, specific and honest

    • In some web site I found, the way they created the site is to simply fill with some content which is not only useful but also not related to their activity. These kinds of websites won’t attract end users as well as search engines to that page. So ensure your content should always points to a specific theme and moreover it should be useful to end users.

  • Content must be search engine friendly

    • Some people thinks search engine reads whole texts which we used in the page so what they will do is they hide some keywords inside page by setting the font color same as background color or they hide that keyword. Don’t think search engine as a fourth grade student. If a search engine sees this kind of tricks on your page, it may ban your site from results. Don’t repeat the same keyword again and again in your content, search engine consider your page as spam.

  • Don’t copy contents from another website.

    • We may think that there are millions of websites hosted so if we copy some websites content nobody can trace it. It’s only a few seconds required to trace website contents. Even we can trace the web pages which copied from our websites with the help of free online tools and ask them to remove the content from their site. Search engines doest like this kind of cheating.

    RAVI TOM

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